Green Origin

Our Story

Green Origin was founded in 2015 by Emma Roberts, a fashion industry veteran who recognized a gap in the market for personalized styling services that were both accessible and transformative. After working as a fashion editor and celebrity stylist for over a decade, Emma wanted to bring the benefits of professional styling to everyday individuals looking to enhance their personal style.

What began as a one-woman consultancy has grown into a team of specialized stylists, each bringing unique expertise in different aspects of personal styling. Today, Green Origin serves clients throughout the UK, offering in-person services in major cities and virtual styling for clients nationwide and internationally.

Our philosophy is simple: personal style should be just that—personal. We don't believe in pushing fashion trends or creating cookie-cutter looks. Instead, we work collaboratively with each client to develop a style that authentically reflects their personality, lifestyle, and aspirations while enhancing their natural features.

Green Origin office

Our Mission

At Green Origin, we believe that personal style is a powerful form of self-expression that can transform how you feel about yourself and how you interact with the world. Our mission is to help individuals discover and develop their authentic personal style, creating wardrobes that are both functional and confidence-boosting.

Our Core Values

  • Authenticity

    We believe the best style is one that authentically reflects who you are. We never push trends or styles that don't resonate with your personal identity.

  • Inclusivity

    Style is for everyone. We celebrate diversity in body types, ages, backgrounds, and style preferences, providing judgment-free guidance for all clients.

  • Sustainability

    We promote thoughtful consumption by helping clients build versatile wardrobes with quality pieces that last, reducing fashion waste and environmental impact.

  • Empowerment

    Our goal is to educate and empower clients with the knowledge and confidence to make style choices that serve them long after our services end.

Meet Our Team

Our diverse team of professional stylists brings specialized expertise to every client relationship

Team member 1

Emma Roberts

Founder & Principal Stylist

Emma brings over 15 years of experience in the fashion industry, having worked as a fashion editor and celebrity stylist before founding Green Origin. She specializes in executive styling and personal brand development.

Team member 2

Rachel Chen

Color Analysis Specialist

Rachel is our certified color analysis expert, helping clients discover their most flattering color palette. With a background in fine arts and color theory, she brings a unique perspective to personal styling.

Team member 3

Alex Thompson

Menswear Specialist

Alex brings 8 years of experience in menswear styling and retail management. He specializes in helping male clients build versatile wardrobes that balance professionalism with personal expression.

Team member 4

Sophia Martinez

Special Event Stylist

Sophia's background in event planning and fashion merchandising makes her our go-to expert for special occasion styling. She excels at creating memorable looks for weddings, galas, and important professional events.

Team member 5

James Wilson

Sustainable Style Consultant

James combines his passion for environmental sustainability with fashion expertise. He helps clients build eco-conscious wardrobes without compromising on style, focusing on quality pieces and ethical brands.

Our Credentials

Professional Certifications

Our team holds certifications from respected institutions including the London College of Fashion, Color Me Beautiful, and the Association of Image Consultants International.

Industry Experience

Collectively, our stylists bring over 35 years of experience in various aspects of the fashion industry, from retail and editorial to design and marketing.

Client Success

We've helped over 1,000 clients transform their personal style, including executives, public figures, and individuals celebrating major life transitions.

Continuing Education

We maintain our expertise through ongoing education, attending fashion weeks, industry conferences, and specialized training programs throughout the year.

What Our Clients Say

"Emma and her team completely transformed how I think about clothing. I used to dread getting dressed in the morning, but now I have a wardrobe full of pieces I love that work together seamlessly."

Client

Catherine L.

Complete Style Transformation Client

"As someone who never paid much attention to style, I was hesitant about hiring a stylist. Alex made the process comfortable and educational. The results have impacted not just my appearance but my confidence in professional settings."

Client

Michael R.

Executive Styling Client

"The color analysis session with Rachel was eye-opening. Understanding which colors truly flatter me has simplified shopping and eliminated so many wardrobe mistakes. This was the best investment I've made in my appearance."

Client

Priya J.

Color Analysis Client

Ready to Work with Our Team?

Book a complimentary 15-minute consultation to discuss how our styling services can help you look and feel your best.

Contact Us Today